Current situation with market recession pushes the companies to start to think about consumer behavior. Consumer start to cut their spending and budget in order to get the best from their spendings....
This leads to the interesting point, which is the forgetten phenomena - Consumer Behaivor. As sales specialists says, understanding the consumer means sells for 98%. The rest 2% is about price, quality and the rest of the factors which have always highlightened in science.
So, let us think about the behaivor more than about our projects...
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